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In 1904 three men began making tough woollen garments in a small town in New Zealand. John Lane, Pringle Walker and Alfred Rudkin were English natives turned proud Kiwis. Such was their love for their adopted homeland, they named their company after the area in which they settled – Canterbury. From its very beginnings, this was a brand rooted in the New Zealand soil. Like the Kiwi landscape itself, it was rugged and uncompromising. When the time came to give the company a logo, the founders naturally chose three kiwis. Canterbury’s reputation grew.
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